Softr vs. Shareables
Softr is a powerful app builder with user authentication and write-back, priced from $49/mo. Shareables focuses on embeddable data widgets with 10+ data source integrations starting at $6/mo. Choose Softr if you need login portals; choose Shareables if you need affordable, embeddable widgets.
At a glance
| Functionalities | ||
|---|---|---|
| Ease of use | Both are no-code, but Shareables is faster to set up | Both are no-code, but Shareables is faster to set up |
| Widget variety | 20+ widget templates | On app layouts |
| Data source support | 10+ | With Airtable and Google Sheets |
| User authentication | Display-only | At login portals |
| Embeddability | Built for embedding | Standalone apps |
| Pricing value | Shareables starts at $6/mo vs Softr at $49/mo | Shareables starts at $6/mo vs Softr at $49/mo |
Detailed comparison
Data Sources
Softr connects to Airtable and Google Sheets. Their Airtable integration is deep, supporting linked records, lookups, and rollups. Google Sheets support is more basic.
Shareables connects to 10+ data sources: Airtable, Google Sheets, Notion, Excel, Trello, Stackby, SmartSuite, Teable, NocodeBackend, AITable, and more. Each integration supports real-time sync.
Bottom line: If you only use Airtable, both work well. If you use multiple data sources or anything beyond Airtable/Sheets, Shareables is the clear choice.
Embeddability
Softr builds standalone web apps with their own URLs. Embedding a Softr app into another website requires iframing the entire app, which can feel disconnected from the host site.
Shareables is built for embedding. Every widget generates a simple embed code that drops into any website, page builder, or CMS. Widgets inherit your site's look and feel.
Bottom line: If you want to add data-driven content to an existing website, Shareables was designed for this. Softr is better for standalone applications.
Pricing
Softr starts at $49/mo for their Basic plan. The Professional plan at $139/mo adds features like custom domains and more app records. The Business plan runs $269/mo.
Shareables starts at $6/mo (Basic) and goes up to $40/mo (Ultimate, unlimited widgets). The free tier includes 1 widget with 1,000 records. Custom domains are available on the $12/mo Pro plan.
Bottom line: Shareables is significantly more affordable. A team paying $49/mo for Softr Basic could get Shareables Ultimate with unlimited widgets for $40/mo.
Templates and Widgets
Softr offers app templates focused on portals, directories, and internal tools. Layouts are page-based with blocks you assemble into multi-page apps.
Shareables offers 20+ purpose-built widget templates: blogs, product catalogs, event calendars, FAQs, testimonial walls, charts, job boards, restaurant menus, and more. Each is designed for a specific use case.
Bottom line: Softr is better for multi-page app experiences. Shareables has more variety for specific widget types you can drop onto existing pages.
User Authentication
Softr includes built-in user authentication with login, signup, password reset, and role-based permissions. You can gate content by user group and show personalized data.
Shareables does not include user authentication. All widgets and sites are public-facing, designed for displaying data to visitors rather than gating access.
Bottom line: If you need user logins and gated content, Softr is the right tool. If you need public-facing data displays, Shareables keeps things simple.
Pricing
| Shareables | Softr | |
|---|---|---|
| Free tier | Yes (1 widget, 1,000 records) | Yes (1 app, limited features) |
| Starting price | $6/mo | $49/mo |
| Business tier | $12/mo (Pro) | $139/mo |
| Top tier | $40/mo (Ultimate, unlimited widgets) | $269/mo |
| Pricing model | per-widget | per-app |
Strengths and weaknesses
Softr
Strengths
- + User authentication and member portals
- + Conditional visibility based on logged-in user
- + Strong Airtable integration with write-back
- + App-like layouts with navigation and pages
Weaknesses
- - Expensive starting at $49/mo
- - Limited to Airtable and Google Sheets as data sources
- - Not designed for embedding into existing websites
- - Can be slow with large datasets
Shareables
Strengths
- + Supports 10+ data sources (Airtable, Google Sheets, Notion, Excel, Trello, and more)
- + Embeddable widgets that work on any website or page builder
- + 20+ widget templates (blog, products, events, FAQ, testimonials, charts, and more)
- + Quick setup, under 5 minutes from data to live widget
Weaknesses
- - No user authentication or login portals
- - No form submissions or data write-back
- - Newer platform, smaller community compared to established players
- - Limited to displaying and presenting data (read-only)
Who should choose what?
Choose Softr if you need...
- Teams building client portals with user logins
- Internal tools that need write-back to Airtable
- Membership sites with gated content
- Teams already invested in the Airtable ecosystem
Choose Shareables if you need...
- Teams that want to display spreadsheet/database data on their website
- No-code builders who need embeddable widgets
- Small businesses wanting a quick, affordable data-driven site
- Agencies managing multiple client widgets
- Anyone using Airtable, Google Sheets, or Notion as a CMS
What customers say
“Impressed! Pleased! Worth it! One of the quickest bangs-for-the-buck tools I've ever used. Thanks to a very intuitive interface, and good help resources, I had a working page and embed of all my testimonials up and running within an hour. Perfect for Airtable users. Great alternative to Softr. Glad I bought and I look forward to creating more ways to use it.”
Dara
Realty Support
“For product showcases and micro-directories, Shareables feels like a perfect starter replacement for Softr, Glide, and CommonNinja — especially when embeds and flexibility matter. Setup was fast. I connected my data, picked a layout, and published in minutes. Embeds worked exactly how I needed. Audio players, videos, and custom elements felt native inside the listings, not bolted on. Simple tool. Fast results. Exactly what I needed.”
Prashant
Mahakatha
“This is a game-changer for our agency in terms of enhancing our clients' experience without complicating our backend support, as the clients can simply update spreadsheet information in real time. Once it's set up and optimized, it's pretty much plug and play. If you want dynamic content displayed in a very digestible, beautifully presented format, Shareables will be a great tool for you. Ryan also provides very fast support to solve all my questions.”
Byron
Aranka Media
Frequently Asked Questions
Yes, if you need embeddable data widgets or simple data-driven sites. Shareables supports more data sources (10+ vs 2), costs less ($6/mo vs $49/mo), and is designed for embedding. However, if you need user authentication or login portals, Softr is the better choice.
Migration is straightforward since both tools connect to Airtable. Point Shareables at the same Airtable base and choose a widget template. No data export/import needed.
Softr is an app builder with authentication, permissions, and write-back, which adds complexity and cost. Shareables focuses on data display and embedding, keeping the product lean and affordable.
No. Shareables is built for public-facing data display. If you need gated content or member portals, Softr or Stacker are better options.
Shareables supports Notion, Excel (.xlsx upload), Trello, Stackby, SmartSuite, Teable, NocodeBackend, and AITable, in addition to Airtable and Google Sheets.